What Value-Added Management Programs Are Enhancing Cattle Producer Revenues?

Tina L. Saitone

from ARE Update Vol. 22, No. 5, May/Jun, 2019

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Abstract

As the quality attributes that consumers’ demand from
animal-based food products have expanded, ranchers have responded by marketing their cattle with an increasingly diverse array of value-added management programs. Yet, the additional
revenue generated by producing cattle tagged with these programs is uncertain and highly variable.
This paper analyzes the premiums/discounts associated with the most common programs utilized
by ranchers in 2018.

Keywords

Western Video Market Auction, cattle sales, cattle pricing

Citation

Tina L. Saitone. "What Value-Added Management Programs Are Enhancing Cattle Producer Revenues?" ARE Update 22(5)(2019):1-4. University of California Giannini Foundation of Agricultural Economics.
https://giannini.ucop.edu/publications/are-update/issues/2019/22/5/what-value-added-management-programs-are-enhancing/